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How to implement Enhanced E-commerce Tracking

How to implement Enhanced E-commerce Tracking

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My digital marketing is managed by a different digital agency what do I do?

Simply send the link of this article to your digital marketing agency with the below steps:

Step 1: In Google Analytics: Enable Enhanced E-commerce Features on Google Analytics Variable level.

Step 2: In Google Analytics: Create a Universal Analytics tag

Step 3: Contact Tomahawk Support to implement the tracking into ResBook

 

Step 1: In Google Analytics: Enable Enhanced E-commerce Features on Google Analytics Variable level


 


Step 2: In Google Analytics: Create a Universal Analytics tag

Create Google Analytics: Universal Analytics tag with Tracking type Event to capture the E-commerce conversion.

Create Custom Event trigger with Event Name “RBTransactionComplete”.

 

Step 3: Implement tracking code into ResBook

Contact [email protected] to do this in the back end of ResBook (charges may apply)

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