How to implement Enhanced E-commerce Tracking

My digital marketing is managed by a different digital agency what do I do?

Simply send the link of this article to your digital marketing agency with the below steps:

Step 1: In Google Analytics: Enable Enhanced E-commerce Features on Google Analytics Variable level.

Step 2: In Google Analytics: Create a Universal Analytics tag

Step 3: Contact Tomahawk Support to implement the tracking into ResBook

Step 1: In Google Analytics: Enable Enhanced E-commerce Features on Google Analytics Variable level

Step 2: In Google Analytics: Create a Universal Analytics tag

Create Google Analytics: Universal Analytics tag with Tracking type Event to capture the E-commerce conversion.

Create Custom Event trigger with Event Name “RBTransactionComplete”.

Step 3: Implement tracking code into ResBook

Contact clientservices@tomahawk.co.nz to do this in the back end of ResBook (charges may apply).