How to implement Enhanced E-commerce Tracking

My digital marketing is managed by a different digital agency what do I do?

Simply send the link of this article to your digital marketing agency with the below steps:

Step 1: In Google Analytics: Enable Enhanced E-commerce Features on Google Analytics Variable level.

Step 2: In Google Analytics: Create a Universal Analytics tag

Step 3: Contact Tomahawk Support to implement the tracking into ResBook

Step 1: In Google Analytics: Enable Enhanced E-commerce Features on Google Analytics Variable level

Step 2: In Google Analytics: Create a Universal Analytics tag

Create Google Analytics: Universal Analytics tag with Tracking type Event to capture the E-commerce conversion.

Create Custom Event trigger with Event Name “RBTransactionComplete”.

Step 3: Implement tracking code into ResBook

Contact [email protected] to do this in the back end of ResBook (charges may apply)

Get to know ResBook and how it can save you time

With a decade old digital agency backing us, our team are regularly producing video to help you take on the world! From tips and tricks with ResBook, to useful software providers all the way to industry trends we are here to share what we know.

Stay tuned here for regular video updates!